Investors In Young People
Published on investorsinpeople.scot website
20/20 Productions have been supported by Investors in People Scotland since 1999. They are Investors in People accredited and recently received Investors in Young People recognition.
Investors in Young People (IIYP) has supported 20/20 Productions with recruitment and retention of young people, and succession planning.
IIYP has also enabled 20/20 Productions to partner with education and develop a mutually beneficial structured placement programme.
20/20 Productions delivers communications through live events, film and video, digital channels, print and mobile. Edinburgh based, they have expanded into America and the United Arab Emirates.
20/20 Productions currently employ young people full time within the company while also employing several work experience and interns. 50% of the company, in Edinburgh, are aged under 28.
Talking to Alastair Scott, Managing Director, he tells us:
What has been the main impact of your involvement with IIYP?
Being involved with IIYP has helped hugely with recruitment and retention of a new generation, as well as succession planning. Our IIYP specialist showed us how and why young workers offer different qualities to a business; what they expect from work and how they view future opportunity. With this advice, we have built a robust platform that is aimed at younger workers who have different expectations and needs to older workers.
We have also benefited from honing our approach to partnering with education in two-way discussion, rather than as a passive and infrequent placement provider. Through work placement, outreach work by many of our colleagues and direct links to schools, colleges and universities we can inform and attract new talent into our business. We have tailored our approach to offer a more structured placement environment, which benefits both students and our business.
With the help of IIYP we will continue to recruit and retain young employees by offering them opportunity and development in equal measure.
What do you hope the long-term impact of recruiting young people will be for the business?
Employees joining a company at a young age who are retained within the business will be advocates and leaders of the future. This will ensure the values remain intact for years to come and that the business will thrive.
What are your business objectives? How is IIYP supporting you to achieve these?
Growth is our number one target. Receiving our accreditation and ongoing support from IIYP has allowed us to progress well on this objective. Recruiting young people will contribute to this with fresh ideas, new ways of working and an adaptation to our business model reflecting these changes.